Must-Read Books for Freight Brokers

Knowledge is the key to success in any industry, and freight brokerage is no exception. Whether you’re an aspiring freight broker or a seasoned professional looking to enhance your skills, reading books on freight brokerage can provide valuable insights and strategies to excel in the transportation industry. In this article, we’ve compiled a list of must-read books for freight brokers, covering a range of topics from industry fundamentals to advanced techniques.

  1. “Freight Broker Business Startup: The Ultimate Guide to Starting and Running a Trucking Freight Brokerage Business” by Allen McCarthy
    This comprehensive guide offers a step-by-step approach to starting and running a successful freight brokerage business. It covers essential topics such as obtaining a freight broker license, building a client base, negotiation techniques, and financial management.
  2. “The Transportation Broker’s Survival Guide” by Mike Starosciak
    Written by an experienced transportation broker, this book delves into the challenges and opportunities in the freight brokerage industry. It provides practical tips on building strong relationships with carriers and shippers, managing risk, and navigating through market fluctuations.
  3. “The Little Black Book of Freight Forwarding” by Jason Beardall
    While primarily focused on freight forwarding, this book offers valuable insights into the broader logistics industry. It covers topics such as freight rates, documentation, and international shipping, providing freight brokers with a well-rounded understanding of the supply chain.
  4. “Negotiation Genius: How to Overcome Obstacles and Achieve Brilliant Results at the Bargaining Table and Beyond” by Deepak Malhotra and Max H. Bazerman
    Negotiation is a fundamental skill for freight brokers, and this book is a treasure trove of negotiation strategies. It teaches readers how to navigate complex negotiations, overcome obstacles, and achieve favorable outcomes.
  5. “The Trusted Advisor” by David H. Maister, Charles H. Green, and Robert M. Galford
    Building trust with clients and carriers is crucial for success in freight brokerage. This book explores the concept of becoming a trusted advisor to your clients, fostering long-term relationships based on credibility and reliability.
  6. “Freight Broker and Freight Agent Startup Guide” by Entrepreneur Press and David Thomas
    Ideal for those just starting their career in freight brokerage, this guide provides a comprehensive overview of the industry and valuable tips for launching a successful brokerage business.
  7. “The Tipping Point: How Little Things Can Make a Big Difference” by Malcolm Gladwell
    While not directly related to freight brokerage, this best-selling book explores the concept of how ideas and trends reach a tipping point and become viral. Understanding these dynamics can help freight brokers identify emerging opportunities and trends in the industry.
  8. “Influence: The Psychology of Persuasion” by Robert B. Cialdini
    Understanding the principles of persuasion is essential for freight brokers to effectively negotiate with clients, carriers, and other stakeholders. This book delves into the psychology of influence and teaches readers how to ethically persuade others.
  9. “Lean Thinking: Banish Waste and Create Wealth in Your Corporation” by James P. Womack and Daniel T. Jones
    Lean thinking principles can be applied to optimize operations in the freight brokerage business. This book explores how to eliminate waste, improve efficiency, and create value for clients and carriers.
  10. “The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change” by Stephen R. Covey
    While not specific to freight brokerage, this classic self-help book outlines seven habits that can transform individuals into highly effective professionals. Applying these principles can help freight brokers excel in their personal and professional lives.

Reading is a powerful tool for continuous learning and personal development, and these must-read books for freight brokers offer valuable knowledge and insights to help you succeed in the transportation industry. Embrace the wisdom shared by experienced professionals, refine your skills, and stay ahead of the curve in the fast-paced world of freight brokerage.

So, stock up your bookshelf with these essential reads, and unlock the potential to become a knowledgeable and accomplished freight broker.

Growth + Change = Opportunity! How are you going to capitalize on the opportunity as a freight broker, agent, dispatcher or box truck carrier?